MIT start-up Infipure develops invisible nose air mask

Pollution masks are pretty common in China, particularly during pollution peaks. But a new solution has been developed by a team of MIT grads. The idea of the Infipure ‘invisible mask’ comes from a simple observation about the human body; most of the time people breathe in through their nose (except during physical activities or a cold).The design is pretty interesting as it looks much better than regular masks. Small filters are  inserted directly into the nose. The patented ‘NoPM’ filter technology filters out up to 99 percent of PM2.5 air pollution particles.

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© Infipure invisible mask’s design

Infipure has been selling the invisible air mask on Taobao for two weeks. They offer three sizes and are pretty cheap. 

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© infipure product

There is not a lot of technical detail available yet. So it is not clear how effective the masks are. How often the user should change the mask is also unclear. But it is worth trying. The air cleaner and air mask markets are booming because the general public in China is now very concerned about air pollution. I am overall pretty enthusiastic about the idea of Infipure. The start-up is offering a short term solution to a public health emergency. And I am also glad Infipure’s founders are co-MIT grads!

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© Infipure invisible mask

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